London Fashion Week: Ashish’s Bollywood Bloodbath

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Image credit: Cleo Glover

I was planning on writing one post only to talk about London Fashion Week. Even though I love it there is A LOT that happens and Vogue has all the pictures so they don’t also need to be on here. The plan is for my one LFW post to cover everything and talk about my main highlights. Then Ashish happened and that all flew out of the window. Ashish’s Bollywood Bloodbath had me staring mouth open, eyes shining, and heart racing as models walked down the runway showcasing the collection.

I love clothes and I love London Fashion Week but the reaction I had to Ashish’s Ready To Wear Spring / Summer 2017 (RTW SS17) collection was purely visceral. I loved it because not only was there diversity but there was Indian diversity, something you rarely see unless you want an Indian to play a shopkeeper or terrorist. But this was a celebration of my culture and heritage mixed with sequins, Bollywood, sitar music, and live snakes. There was nothing I didn’t love about this collection.

(I also loved the fairy lights on the ceiling because that reminded me of almost every single wedding or function I went to as a child.) Ashish paired traditional intricately embroidered saris and Salwar Kameezes with loose t-shirts emblazoned with logos. The male and female models wore, what seemed to be, all the jewellery and their make-up channelled the Hindu goddess Kali.

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Image credit: Cleo Glover

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Image credit: Cleo Glover

Fashion needs to be a social commentary on our times and a reflection of the sentiment felt by society. Right now London society feels very differently about the world in comparison to British society outside of the capitol. Ashish’s Bollywood Bloodbath celebrated everything I love about London – immigration, cultural diversity, and creativity. It’s a smack-in-your-face reminder that immigration is enriching. Bloodbath Bollywood has made me think about  how much I love Indian fusion fashion.

Also when Ashish himself walked out to incredibly loud cheers from the crowd his jumper was emblazoned with the work ‘immigrant’. Powerful, wonderful stuff.

Now, where’s my wallet?? (Mothership if you’re reading this I’M JOKING!)

Image credit: Crafts Council

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